Watch our co-founders explain the vision behind MyWhy

Tapping into a $573B Market.
Revolutionizing Mental Health with AI.
The First Real-Time AI Voice Therapist — Anonymous. Scalable. Always Available.
Mental Health Is in Crisis.
Access Is Broken.
  • 53M+ people in the U.S.
    suffer from mental health disorders.
  • 1B+ globally
    lack access to adequate support.
  • 40% of therapy clients
    withhold the truth due to fear of judgment.
  • Up to 3-month waitlists
    for therapists in major cities.
  • $7,800/year average therapy cost
    makes it inaccessible to many.
Our Mission
To make mental health support accessible, affordable, and stigma-free for everyone, everywhere.

Over 1,000,000,000 people around the world still lack access to adequate mental health care.

And we believe everyone deserves someone to talk to.

Solutions →
MyWhy: Scalable, Personalized,
24/7 Mental Health Support
  • Real-Time AI Conversations
    Have real conversations — by voice or chat — just like with a therapist.
  • 24/7 Availability
    No waitlists. No appointments. MyWhy is always ready.
  • Up to 32x Cheaper Than Therapy
    Affordable support — no insurance or high fees required.
  • Unlimited Sessions
    No time caps. Speak as much as you want, whenever you want.
  • 100% Anonymous & Safe
    Encrypted, anonymous, and non-judgmental — always.
  • Multilingual & Personalized
    90+ languages. Tailored to your unique emotional needs.
A $573B Industry — And We're Unlocking the Fastest-Growing Segment
  • $410B (Current) → $573B (2033) — Total Addressable Market (TAM)

    The global mental health market is already at $410B+ today and is projected to reach $573B by 2033 (CAGR 3.4%). Growing demand for accessible solutions creates massive opportunities for innovation.
  • $27.8B (Current) → $152.3B (2034) — Serviceable Available Market (SAM)

    The digital mental health segment is growing even faster, from $27.8B today to $152.3B by 2034 (CAGR 18.54%). MyWhy is perfectly positioned to capture this high-growth market with our AI-driven therapy solution.
  • $2.3B — Serviceable Obtainable Market (SOM)

    With 5M U.S. users by 2030, we can achieve $2.3B in annual revenue, securing a key share of the digital mental health market through our affordable subscription model.
Initial beachhead: 120M+ U.S. users are underserved today. Expanding globally from a proven high-demand base.
Growth Drivers
1
Explosion of wellness & therapy apps
2
Post-COVID demand for digital-first therapy
3
Gen Z & Millennials prioritizing mental health
4
AI adoption in healthcare growing at 38.5% CAGR
A High-ARPU, Subscription-First Model
Designed for Scale
ARPU (Average Revenue Per User):
🔥 $463/year
Why It Works
1
Recurring revenue with predictable cash flow
2
Flexible pricing tiers drive acquisition across casual and committed user segments.
3
High retention through personalized AI + engagement loops
4
Clear B2B upsell path via wellness benefits, EAPs, and HR integrations.
Revenue Projections
Projections are estimates and not guarantees of future results
📌 Based on projected user growth in U.S. and initial B2B expansion
Sustainable growth, high ARPU, and clear monetization from day one.


Why MyWhy Stands Out →
Built Different: What Makes MyWhy Unmatched in the Mental Health Space
📌 We offer what others don’t: voice + chat, full anonymity, and true accessibility — in your language, on your terms.
We’re not just building another mental health app — we’re redefining what therapy means in the AI age.
The Founders Behind the Mission
A complementary team combining science, AI, and execution.
Passionate, mission-driven, and ready to scale.
  • Olesia Paliukh
    CEO & Co-Founder
    • 10+ years in psychophysiology
    • Published scientist with a focus on human behavior & mental health
    • 2+ years working with AI technologies
    • Proven entrepreneur and business leader

    "I’ve seen firsthand how inaccessible mental health care can be. MyWhy is my answer to that problem."
  • Vladyslav Budko
    CTO & Co-Founder
    • 10+ years in tech & product development
    • Built and scaled successful digital platforms
    • Expertise in AI systems, backend architecture, and UX

    "My focus is on building an AI that truly listens — and evolves with the user."
Join the AI Revolution in Mental Health
We’re building the future of therapy — one that’s accessible, affordable, and always there. If this mission resonates with you, let’s talk.
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